Spreading the Word!

What is the purpose of organizing campaign events and activities? Are you hoping to raise awareness and encourage people to take action against landmines? Events need to be publicized to draw an audience that can get informed and act!

Using the media is crucial to spreading your message, as are developing and using your own publicity tools. Use this information to guide you through the world of today’s media and present you with some other ways of publicizing your events. Some approaches and tools will be more or less appropriate depending on your situation, so use what is acceptable in your community and develop your own creative methods of publicizing events.